Kishore Indukuri left his job at Intel to start what would become Sid’s Farm–a subscription-based dairy company now delivering pure milk and dairy products to over 30,000 families across India every day.

The thing is, when he left Intel, he wasn’t chasing revenue, scale, or massive distribution. Not yet.
He was chasing purpose.

So, he quit.
Bought 20 cows.
And started delivering milk himself.

When your purpose isn’t clear, you look to escape.
When it IS clear, you look to engage.

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Quick Inve...

Leadership loves engagement. Up to a point.

They’ll hold town halls, send surveys, build “open-door” cultures. They’ll tell you they value your input. But only within the lines. Within the system. Within the plan.

Because engagement—real engagement—is dangerous. It leads to ideas. And ideas, by definition, challenge the status quo.

And that’s a problem.

Not for you. But for them.

See, leadership's job isn’t to create a better future. It’s to protect the systems they’ve already built. To mai...